Tensator Blog & Latest News

Jun

Retail Customer Experience: Ensuring a ‘pop-up’ effort pops for consumers and doesn’t flame out in failure

Retail Customer Experience nets out the pros and cons of retail pop ups in Judy Mottl’s article, “Ensuring a ‘pop-up’ effort pops for consumers and doesn’t flame out in failure.” Pro’s include attributes such as the lack of restrictions as to what’s allowed or not allowed, and constrictions on how creative it can be, it’s […]

Jun

Math, Queue Theory, the Benefits of Serpentine Lines and Heading Left

Queue management and mapping out the best possible way for our client’s customer journey is what we do here at Tensator, so naturally we were excited to read Raphael Rosen’s article on “What is the fastest check-out line?” To set the stage, Raphael first captures the frustrations and the typical scenarios of today’s most common shopping […]

May

The Tensator Virtual Assistant installed in Liverpool Women's hospital to improve patient experience and infection control

Tensator Group provides a Virtual Welcome at NHS Conference

Press release MILTON KEYNES, UK, 28 May 2015 – Visitors to this year’s NHS Confederation Conference & Exhibition in Liverpool are set to get an extra special welcome with the help of a Tensator® Virtual Assistant. The groundbreaking digital signage solution from queue management and patient journey specialist Tensator Group, uses the latest technology to create […]

May

Tensator Group Lights The Way In Health & Safety Innovation

Press release Tensator Group is aiming to cut the number of workplace injuries with the launch of the world’s first hi-vis retractable belt. Officially unveiled today by the crowd and people control specialist, TensabrightTM joins the group’s Tensabarrier® product range and will be available across a host of sectors, including transport, mining, manufacturing, construction, civil […]

May

Counting the benefits of customer trends

For anyone in the retail sector, understanding your customer and their needs and habits is vital for success. At Tensator Group, we do not believe in offering solutions just for the sake of it; they need to work for both the retailer and the customer. Ipsos Retail Performance is one of the world’s leading retail […]

May

Polling the voting experience

As voters go to the polls today, they will have put careful consideration into which candidate they will choose, but few would expect to be denied the chance to cast their ballot slips. Back in 2010, turnout was much higher than expected and thousands were turned away from polling stations across the country. Despite queuing for […]

May

Q&A: Why the UAE is banking on a tech revolution

There is no denying that technology is big business in the Middle East. According to the latest stats, the United Arab Emirates (UAE) leads the world in smartphone penetration at 73.8 per cent, the electronics market in the region is set to hit $4.3 billion this year and the UAE’s cloud-based solutions industry will grow […]

May

The Tensator Virtual Assistant is used by London Luton Airport to improve efficiency of departing passengers at security

New Tensator® Virtual Assistants for London Luton Airport

Two new Tensator® Virtual Assistants have landed at London Luton Airport. Four years ago, the Airport became the first in the world to make use of the passenger-facing technology from Tensator Group. Since then, the original Tensator® Virtual Assistants, which create the illusion of a real person, have been seen by 16.2 million departing passengers, […]

Apr

Blog post image about Lilly Pulitzer and managing people flow

Lilly Pulitzer for Target, Another Retail Lesson to be Learned

When big box retailer Target announced it would be offering Lilly Pulitzer merchandise months ago, the company knew the collection would draw huge demand. Social media was all abuzz since the collection was announced in January. However with all the advance promotion, buildup and preparation in place, somehow the company failed to meet demand in-store […]

Apr

Get in line online – Apple busts the traditional queue

It’s no secret that Apple has been a long-standing customer journey champion. With an in-store experience that many can only aspire to, the tech specialist’s approach to new product launches always seemed to contradict the rest of its operations. Granted, winding queues of tech-hungry consumers stretching around the block made for great column inches in […]

Apr

Tensator® Virtual Assistant Brings Mondelez International Sweetness To New Belgian Markets

Shoppers in Belgium will be introduced to Mondelēz International’s latest products by a group of five state-of-the-art Tensator Virtual Assistants, at Carrefour, Cora and Makro stores. The Virtual Assistants will be installed in supermarkets and independent stores across the country to promote the food manufacturer’s new product lines, including the Côte d’Or, Milka and LU […]

Apr

Tensator Virtual Assistant Quenches WSWA Attendees Thirst for Knowledge about TY KU Sake

Last week at Caesar’s Palace in Las Vegas, NV, Tensator was invited to join TY KU, the world’s smoothest sake and spirits company and VeeV, innovator of superfruit cocktails at the 71st Wine and Spirit Wholesalers of America (WSWA) Convention. Tensator’s Virtual Assistant next generation digital signage provided attendees with deep, rich, and of course highly visual information […]

Apr

Ajay Joshi on why businesses must react to the changing needs of customers

Ajay Joshi speaks to Information Age about how technology is changing the customer journey and why it is so important for businesses to adapt to this change. There has been a mass technical evolution, which has altered how customers interact with businesses and the customer journey. Now more accessible and affordable than ever, consumers have […]

Apr

Convenience Store News – Paying Attention to Checkout Pays Dividends

Tensator’s Business Development Manager Louis Ruiz shines a spotlight on the details in his exclusive article in Convenience Store News, on why “Paying Attention to Checkout Pays Dividends.” With so many convenient options for customers to shop, it’s hard to believe there are still checkout lines (single, multi-lane, manned or self-serve) that have customers abandoning […]

Mar

Top 10 Things Our Customers Love about the Tensator Virtual Assistant

Across just about every vertical industry market from retail, transportation, healthcare to event venues – delivering branding, guidance, information, and “stop you in your tracks Wow Factor,” Tensator Virtual Assistants are hard at work every day, round the clock, all around the globe. Here is a quick snapshot of the Top 10 reasons why our […]

Mar

Tensator Virtual Assistant used by Clarins to promote a new perfume launch

Humanising brands through technology

It might seem contradictory to talk about technology lending a human touch to brand experiences but, these days, that’s something of an outdated assumption. Customers are becoming savvier than ever when it comes to marketing, and technical innovation has played a big role in their perception of what makes a brand engaging. By allowing customers […]

Feb

Image used for blog about people waiting at train stations

A smoother customer journey is the solution to commuting stress

This month, Transport for London begins its operation to close ticket offices at London Underground stations, instead replacing them with self-service ticket machines so that it can redeploy staff to be more customer facing. This move towards automated transactions is consistent with the overall trend of introducing self-service machine across sectors such as retail, entertainment […]

Feb

Why omnichannel retail is more than just a buzzword

[vc_row][vc_column][vc_column_text]Ajay Joshi speaks to Information Age about the importance of the omnichannel to retail. Technology has a way of sweeping up markets – or even entire industries – into a whirlwind of hype. If every microchipped wonder that was billed to change the world had ever come close, we might be closer to Stanley Kubrick’s […]

Jan

Click and Collect Lines Are Missed Opportunities

In a recent eMarketer article entitled, “Retailers Must Make Buy Online, Pick Up In-Store Worth It,” it was found that consumers spent more time waiting in line when they buy online, and pick up in-store. With consumers looking to save costs and avoid shipping charges, Click and Collect holds tremendous promise to entice consumers into brick-and-mortar […]

Jan

2015 Technology’s Evolving Role in Consumer Decision Making

Leslie Hand, vice president, IDC Retail Insights makes note in IDC’s Retail Insights’ outlook for 2015 that there is a new fourth dimension to last year’s go-forward retail paradigm of the three Rs — Relationship, Relevance, and Reciprocity. For 2015, IDC sees another characteristic building on these three – Participation. “Relentless technology innovation underpins consumers’ participatory […]

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