Bristol Airport launch Virtual Assistants

Leading queue management and digital signage solutions provider, Tensator, has deployed three of its next-generation Virtual Assistants at Bristol Airport. The installation comes as part of a series of initiatives aimed at simplifying the security process and improving the passenger journey through the airport.

Custom-designed for Bristol Airport, Tensator’s Virtual Assistants use state-of-the-art audio visual-technology to communicate vital safety and security messages and instructions to passengers while they pass through the Security Search Area and Immigration Hall. Committed to its ‘Amazing Journeys Start Here’ ethos, Bristol Airport has invested in the digital solution to further enhance its customer service by improving passenger flow and reducing waiting and queuing times in these areas.

Philip Holder from Bristol Airport says: “We wanted to enhance the experience for customers whilst in Security and Immigration. For many passengers liquid restrictions or use of Immigration e-gates can be confusing. In using the Virtual Assistants, this state-of-the-art audio visual technology helps and gives guidance and reassurance to our customers at the most critical times.”

Tensator works with clients to develop a system brief to fulfil their exact requirements; from initial consultancy and recommendations, through to deployment and specialist support. This includes creating a concept design, composing scripts to include key messaging, commissioning actors, film production and system installation.

Kevin Hickson, Tensator’s general manager adds: “With approximately six million passengers each year and as the transport hub for the South West of England, it is essential that the passenger journey within Bristol Airport’s Security and Immigration is managed as efficiently as possible. Using our customisable digital solution that can deliver any message consistently 24/7, 365 days a year, the airport will benefit from increased operational efficiencies through improved passenger communication.”

With Virtual Assistants already in place at London Luton Airport and Birmingham Airport, global interest is growing and Tensator is currently in negotiations with other major airport authorities and airline operators.

For more information about the Virtual Assistant, or to make an enquiry, please call Tensator on +44 (0) 1908 684600.